Hello, my name is Andreà Cassar. I’m a multidisciplinary design leader with over 10 years of Agency experience in UX, UI, and visual design, specializing in creating thoughtful, scalable digital experiences. I lead with a strategic mindset, combining user-centered thinking, brand alignment, and hands-on design craft to bring products to life.
My work spans industries like FinTech, Healthcare, Retail, Academia, and IT, where I’ve guided teams through high-impact initiatives, from building design systems in Figma/Sketch to launching enterprise portals and company rebrands.
As a people-first leader, I cultivate inclusive, collaborative environments. I run daily standups and team workshops in tools like Figma, FigJam, Miro, and MS Teams Whiteboard, offering space for feedback, brainstorming, and professional growth. I mentor designers through a personalized, empathetic approach shaped by programs like Yale’s Business Perspectives for Creative Leaders.
I thrive at the intersection of design, strategy, and storytelling, bridging teams and aligning goals through clear communication, curiosity, and thoughtful execution. Whether coaching a team or rolling up my sleeves, I bring energy, integrity, and human-centered focus to every project.
Education
2014-2017
Rutgers University
Bachelors of Fine Arts with Graphic Design Concentration
Bachelor in Fine Art with a minor in Art History
2018
Yale School of Management
Business Perspective for Creative Leaders Certificate.
Decision-making and leading teams to financial literacy and innovation, this engaging program equips participants with a comprehensive toolkit of foundational management and leadership skills. As a result, they communicate more effectively across functional areas and drive organizational success.
2019 - 2020
MICA | Maryland Institution College of Art
Masters of Professional Studies in Human Centered Design UX
Program focuses on analytic, problem-solving, and design skills that matter in today’s world to prepare you to thrive in the UX space. By utilizing a multi-pronged approach that places emphasis on theoretical and prototypical research and development while equally weighing the importance of application
Past Projects
Solventum | National Institute of Health OPD | Oncology Patient Enrollment Network | Trans-Omics for Precision Medicine | 2U/EdX | Social Security Administration | Blue Force Communications | Westat | Divine Mercy University | Dept. of Justice | Express Newark | US Dept. of State | Edward Jones | Osmose | MedStar Health | American Red Cross | FEMA | MasterBrands | Kroger | CVS/Aetna | New Jersey State Courts