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Why are there so many levels of UX, and which profession of UX do I choose in this fluorishing innovative space that will keep me safe from layoffs?
This has been one of my most recent questions from a student I mentor. I believe this a powerful question to be shared to all soon to be...
Andreá Cassar
4 days ago5 min read


🔊 Will AI IVR Make Rigid Phone Menu Options Obsolete?
Many will instinctively answer “yes” to this question. And in the name of progress, with AI’s current capabilities and the direction it’s...
Andreá Cassar
Aug 62 min read


How AI is Transforming Design Strategy and Thinking
Artificial Intelligence is no longer just a trend, we are way past that, AI is a transformational force in the world of design. From the...
Andreá Cassar
Jul 242 min read


Why UX Designers and Researchers Are Essential from the Start
It’s been my experience, too often, that UX designers and researchers are brought into digital projects halfway through a portal,...
Andreá Cassar
Jul 182 min read


“when you go about finding the best UX of a product/service which methodology is best?”
One question that I keep getting from hiring managers is “when you go about finding the best UX of a product/service which methodology is...
Andreá Cassar
Jul 74 min read


"Is there an industry bias among recruiters when designers from healthcare try to transition into pharma, or vice versa?"
The healthcare industry is a broad ecosystem encompassing services, technologies, and products that support patient care, from hospitals...
Andreá Cassar
Jun 304 min read


Fostering a Culture of Inclusivity in Remote and Hybrid Teams
When managing remote or hybrid project teams, I prioritize creating an Agile and Scrum-based environment regardless of project size or...
Andreá Cassar
Jun 253 min read
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