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Osmose
Project type
Web Portal Redesign
Date
March 2025
Role
Lead UI/UX Designer
UX Case Summary: Osmose Portal Redesign
Overview
As Lead UX Designer and Strategist for Osmose Utilities, I conducted a comprehensive UX redesign initiative to improve the user experience and operational efficiency of their internal customer portal. The goal was to modernize the interface, address usability issues, and propose AI-integrated improvements to support CRM transitions and elevate user satisfaction.
1. Heuristic Evaluation
2. Competitor Analysis
3. Information Architecture (IA) Restructure
4. UX Recommendations
5. User Flows & Journey Maps
6. Wireframes & Prototypes
Impact
• Boosted stakeholder confidence through strategy alignment & early prototype reviews
• Created a scalable design system to guide development
• Positioned Osmose for future digital transformation through CRM-AI integrations
• Informed RFPs and proposal documentation used to win the $10M+ redesign contract
